蘑菇传媒

The concept of a campus bookstore is coming of age 鈥� the digital age, that is 鈥� and 蘑菇传媒鈥檚 bookstore is leading the way.

To better reflect the entirety of the 蘑菇传媒 experience supported by its merchandise and services, 蘑菇传媒鈥檚 鈥淯niversity Bookstore鈥� has been renamed .

鈥淲e鈥檝e expanded our products and services to reflect 蘑菇传媒鈥檚 commitment to our Digital World initiative, and to address significant changes in the textbook industry鈥攎ost obviously, the digital format of books,鈥� says Laura Stevens, director of auxiliary services. 鈥淭he M Store will continue to expand as we strive to meet a broad spectrum of needs across academics, technology and University tradition.鈥�

Campus patrons will still find their favorite 蘑菇传媒 merchandise, supplies and food in the store, Stevens says, but going forward, the focus will be on building a strong online store, along with mobile cashiering and promotions.

鈥淭he University logo is such a strong brand statement, it鈥檚 fitting the name of the store reflects the image of the University,鈥� Stevens says. 鈥淭he M Store name sums up everything we want to accomplish. We try to anticipate the items and services that people may need while on campus and meet those needs in a robust and timely way.鈥�